Yes, if one can still sell over 1M+ units of an album in the current music climate then that is superb but it shouldn’t be held against anybody if they don’t given what’s transpiring and that is that we are in the streaming era.įurthermore, in the USA this year, only three albums have sold over 600K+ units in pure sales VIEWS, Lemonade & ANTI. Top five artists for 2016: Drake Justin Bieber Rihanna Twenty One Pilots Kanye West Most Streamed Female Artists Rihanna Ariana Grande Sia Adele Fifth Harmony Most Streamed Male Artists Drake. This is why I find it to be completely illogical when people denounce Rihanna and Drake for example for having a large portion of their album equivalents stem from streaming when they’ve simply adapted to the era.
This year, in 2016, only three songs have surpassed the 2M+ mark in the USA and only 15 have surpassed the 1M+ mark – this is horrorfyingly low but understandable because nobody is “truly” purchasing music anymore particularly the ‘SPOTIFY’ demographic of which contributes to 65% of the music buying market. This is why I don’t understand why certain people denounce or degrade ‘streaming’ when…ġ) It is not easy to be a “streaming force”.Ģ) It is the prime tool of music consumption and listening in 2016 and has grown exponentially bigger in the last year alone.ĭigital sales have drastically declined the current state of the digital music arena is in conjunction with how it was when primary digital downloads from ITunes were first introduced in 2005. do not genre half of the high catalogue streams that Beyoncé generates. He's expected to release his More Life playlist project at some point this month.Britney Spears, Justin Timberlake, Christina Aguilera etc. He is Spotify's most streamed artist of all time, with this year's numbers boosting his total to a whopping 8.7 billion streams.ĭrake's not even done for the year. It's also worth noting that it's not just the 2016 records that Drizzy holds. Rounding out the rest of the top five artists of the year were Justin Bieber, Rihanna, Twenty One Pilots and Kanye West.Īfter VIEWS, the most listened to albums were Bieber's Purpose, Rihanna's Anti, Twenty One Pilot's Blurryface and the Weeknd's Beauty Behind the Madness. The Toronto rapper earned both the most streamed album and song VIEWS clocked in with 2.45 billion listens, while "One Dance" alone was played 970 million times. That's right, Drake was the most streamed artist on Spotify in 2016. He climbed up to the top of the CN Tower on the VIEWSalbum cover ( with some help from Photoshop), and now he's sitting atop digital streaming charts too.
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